"As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float ‒ and at the speed industries move at today, brands sink fast."
~ Ryan Holmes

"Research indicates that employees have three prime needs: Interesting work, recognition for doing a good job, and being let in on things that are going on in the company."
~ Zig Ziglar
 
"Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals."
~ David Ogilvy

"A lot of my research time is spent daydreaming ‒ telling an imaginary admiring audience of laymen how to understand some difficult scientific idea."
~ Leonard Susskind

"Research is creating new knowledge.
~ Neil Armstrong
  

"It has taken me years of struggle, hard work and research to learn to make one simple gesture, and I know enough about the art of writing to realize that it would take as many years of concentrated effort to write one simple, beautiful sentence."
~ Isadora Duncan

"Designing is a matter of concentration. You go deep into what you want to do. It's about intensive research, really. The concentration is warm and intimate and like the fire inside the earth - intense but not distorted. You can go to a place, really feel it in your heart. It's actually a beautiful feeling."
~ Peter Zumthor